Web applications
built to scale

Most businesses arrive at a custom web application the same way. A process runs on a spreadsheet, then on four spreadsheets, then on four spreadsheets and a WhatsApp group. Someone tries an off-the-shelf tool, and it does eighty per cent of the job while making the remaining twenty per cent harder than it was before.

A web application is worth building when the process is genuinely yours — when the way you quote, schedule, dispatch or reconcile is specific enough that generic software fights you. At that point the subscription you are paying for a poor fit starts to look expensive next to owning something that fits exactly.

We build these on a deliberately boring stack: React and TypeScript on the front, Node or Python and FastAPI behind it, PostgreSQL or Supabase for data, Redis where it earns its place. Nothing exotic. The goal is software your business can keep running for years, which means it has to be maintainable by people we have never met.

Scope discipline is where these projects live or die. We start with the workflow that is costing you the most and ship that properly, rather than attempting the entire system in one release and delivering a half-working version of all of it.

We document how the process actually runs today, including the exceptions people work around. The exceptions are usually where the real requirements hide.

Schema designed for how your business will query and grow, not just for the first screen. Retrofitting a data model is the most expensive rework there is.

Real user accounts with role-based permissions, so different people see and do different things without a workaround.

React and TypeScript front end, Node or Python and FastAPI behind it, on PostgreSQL or Supabase.

REST and GraphQL connections to the systems you are not replacing — accounting, courier, payment, CRM.

The internal screens your team needs to actually operate the thing, which is the part most quotes quietly leave out.

Vercel, AWS, Docker and Cloudflare as the project needs, with GitHub Actions for repeatable deploys.

Repository access, environment setup and a walkthrough. You own everything on day one.

A custom application is the right call when the process is core to how you make money and generic tools genuinely do not fit.

It is the wrong call more often than agencies admit, and we will say so:

How much does a web application cost?

Web applications start from $4,500, an indicative starting price in USD. The range above that is wide and genuinely depends on the number of workflows, the integrations required and how much admin tooling your team needs. We scope in writing before quoting, so you are comparing a real number against a real specification.

How long does a web application take to build?

Longer than a website, and the honest answer depends on scope. We deliberately ship the highest-value workflow first so you have something usable early, rather than waiting for the entire system to be finished before anything works.

What technology do you build on?

React, Next.js and TypeScript on the front end; Node.js or Python and FastAPI on the back; PostgreSQL or Supabase for data, with Redis where it helps. Deployment on Vercel, AWS, Docker and Cloudflare. All mainstream, all hireable — no proprietary framework.

Can it integrate with the systems we already use?

Yes, where those systems expose an API. We connect over REST and GraphQL to accounting, courier, payment and CRM platforms. Part of scoping is confirming which of your existing tools can actually be integrated, because not all of them can.

Who owns the code?

You do, on day one. It lives in your repository on a mainstream stack, specifically so any competent team can maintain it after us — including your own developers.

Do you maintain it after launch?

We can. Ongoing maintenance and development runs as a Scale retainer rather than a fixed project, and it is optional. Some clients take the handover and run it in-house, which is a legitimate outcome and part of why we build the way we do.